Tag: nonprofit

The Board vs. Staff Game Replacing Divide and Conquer with Let’s Make Millions Together

It started with a threat, from a board member in the midst of a board meeting.   “If she doesn’t produce in a year, she’s out of here.”   Thirty seconds. Sixty seconds.   Silence hung in the room like fog at dawn.   I was beginning my third job with a nonprofit. The first two positions were highly-sought-after spots with low-pay and high-perks. … Read more »

Why profitable fundraising communications are the work of specialists, not generalists … and why a standard-issue, untrained university marcomms department will almost certainly fail to deliver strong results when given a fundraising assignment which depends on an effective call to action

This just in: A fundraising copywriter at a prestigious university now faces a change in her chain of command. The university’s new brooms don’t see why fundraising should have its own dedicated writer. In an org. chart maneuver that absolutely makes sense on paper, they want her to go back into the pool, to work inside the marketing communications group (a.k.a., marcomms). She asked… Read more »