Storytelling is one of the greatest tools we have for engaging communities on complex social and environmental issues, in ways that can drive belief and behavior change. People are far more likely to remember information if it reaches them in the form of a story. Good stories also have an incredible ability to reduce counterarguing on divisive issues. And when people are transported by a great story, they remember the events in the story and feel like the experiences were their own. As a result, the story has the power to influence future beliefs on related issues.
Why this book screamed to be made In the US, as of 2017, there were something like 1.3 million government-sanctioned charitable organizations. It’s a growing sector: at current rates, about 47,000 new US charities are born each year. Is that a lot or a little, for a nation of some 330 million? I say it’s a lot. After all, the same population gets by with… Read more »
Ummmmmmm…. Good question, Echo. ¶ In our little world [The Case Writers], where we pretty much get to write and design whatever we think is best, working with a group of clients who want exactly that, every “normal” element is questionable. You start each day with this question, “What if everything I think I know is wrong?” ¶ In other words, if something normally… Read more »
Early in my 30-plus year career in the philanthropic arena, I was looking for a major gifts officer for a reproductive health clinic in Los Angeles. Of the many résumés I received, one was from a candidate with ten years of solid experience—but for eight of those ten years, he worked for religious charities that opposed the values held by my organization. Within the… Read more »
It started with a threat, from a board member in the midst of a board meeting. “If she doesn’t produce in a year, she’s out of here.” Thirty seconds. Sixty seconds. Silence hung in the room like fog at dawn. I was beginning my third job with a nonprofit. The first two positions were highly-sought-after spots with low-pay and high-perks. … Read more »
The 8-hour work day is a construct. In fact, throughout history the most creative and productive among us only worked a few hours a day, as Alex Soojung-Kim Pang explains in his book Rest: Why You Get More Done When You Work Less
It was a beautiful August morning. Twenty campers and four counselors outfitted in orange lifejackets paddled silver canoes across a glassy blue lake in northern New Hampshire. We pulled up to a sand spit. As we unloaded, I, one of the junior counselors, muttered, “I wish I had a brownie. We should have brought snacks.” In response, all twenty campers moaned in… Read more »
The IGNORANCE CEILING is destroying fundraising. Now you know. Meet the frustrated: So MANY fundraisers quit so fast. They learn “best practices” … and then collide with the “Ignorance Ceiling.” I.e., bosses and boards insisting: “I don’t like it. No way.”
Recently, a CEO confided that the accelerated disruptions occurring in her industry, with the advent of new technologies, new entrants and new business models, were shaking her usual confidence. While an expert in her field, she was doubting her adaptability to the increasingly complex nature of the challenges leaders face today, from work to home life. She is far from alone. More and more,… Read more »
Suddenly it seems like everyone’s talking about it. Or maybe “finally” is better than suddenly. The Chronicle of Philanthropy has gotten weighty on the subject. On June 7, it featured a scathing article by Amanda Pearce, CFRE, under the headline, “Nonprofit is a Tax Status, NOT a Business Model.” Even US charity watchdogs have admitted they got it wrong. In case no one at… Read more »
Many of the principles of fundraising I learned early on really are true: listen to prospective donors to connect them to your cause; build relationships to move supporters to the next level of giving; and thank donors more often than you ask for money. These do result in better fundraising outcomes. But based on my recent experience, I’m wondering if the scarcity-based approach of holding your funding sources under lock and key could use an upgrade.
I was pinned under a 200 pound guy, and he had scissors. The volunteer assignment was simple: help a young man with developmental disabilities to learn a new skill, one-on-one. We were working on learning scissor use. How did I end up flailing on the floor needing assistance? I had a clear goal for my college volunteering experience: Explore different ways to help people reach excellence. … Read more »
1. Why Eleven and Three-Quarters? Be a little less predictable. “10 Top Tips” is predictable. “11 Top Tips” is a little less predictable, but still pretty obvious. I ripped this idea off, as most of you immediately recognized, from Harry Potter’s Track Nine and Three-Quarters at King’s Cross Station. Steal well. And often. But don’t steal from failures. Which means you’ll have to learn… Read more »
A few weeks ago, the board chair of a great social enterprise called me in distress. A collaboration he had nurtured was in disarray. He’d gotten ahold of an email that called the executive director and staff at his organization “uncollaborative.” He and I tried to figure out what was going on. We talked through the history of the collaboration and ultimately spotted what we… Read more »
As someone who began her career as a fund raiser and migrated to become a funder as head of a large corporate foundation, I have a somewhat unique vantage point on the struggle many nonprofits endure when engaging funders and major donors to support their cause. In speaking with executive and development officers who are charged with fundraising, I find it most helpful to… Read more »
“Humans learn to develop empathy in the first year of life. We not only learn to recognise emotional reactions in others but also to understand what’s causing those reactions. One toddler will try to comfort another who is crying—not just with any toy, but with that child’s favourite toy.
In Leading Organizations: Ten Timeless Truths (Bloomsbury Publishing, June 2017),1McKinsey senior partners Scott Keller and Mary Meaney address the ten basic issues facing leaders: attracting and retaining talent, developing current talent, managing performance, creating leadership teams, making decisions, reorganizing to capture value quickly, reducing long-term overhead costs, making culture a competitive advantage, leading transformational change, and transitioning to new leadership roles. “Attracting and retaining… Read more »
On the delicate topic of approvals . . . What is the Mt. Everest-sized obstacle which prevents many nonprofits (yours?) from taking advantage of “donor-centricity”?
Mackay’s Moral: Sticks and stones can break your bones, but words can come back to haunt you.
This just in: A fundraising copywriter at a prestigious university now faces a change in her chain of command. The university’s new brooms don’t see why fundraising should have its own dedicated writer. In an org. chart maneuver that absolutely makes sense on paper, they want her to go back into the pool, to work inside the marketing communications group (a.k.a., marcomms). She asked… Read more »